Comparing with its competitors, CooperVision Company has made great success since it was established. The year 1979 witnessed the establishment of CooperVision. However, it is now the world’s fourth largest contact lens maker. Moreover, CooperVision has now been the leading power in toric lenses manufacturing. Following are some reasons that lead to the success of CooperVision.
The major business of Cooper Vision is the manufacturing of contact lens. With its great productivity, Cooper Vision now has expanded its business to over 12 countries around the world. The success of Cooper Vision also lies in its highly developed logistics system. The system can ensure that the latest products can be delivered to its dealers in the shortest time. Dealers in these countries have made great achievements in promoting the products of Cooper vision.
CooperVision has always devoted to perfect its products by every possible means. The latest technologies and materials in contact making are the basic secrets of Cooper vision maintaining its everlasting advantages. As for the stockholders of Cooper Vision, to utmostly satisfy the demand of consumers is their eternal goal. So consumers of Cooper Vision can always enjoy the latest products.
Like many other outstanding companies, CooperVision has made great efforts to reduce its cost. Such as, the company has reduced the number of workers to enhance the efficiency. New equipments are also measures for CooperVision to promote its competition. The company coordinates not only with its material providers to reduce material costs, but also with its dealers. In this sense, CooperVision has got more advantages from both up-stream and down stream.
The above mentioned factors are only a few of the elements that led to the success of CooperVision. Some more important ones are waiting to be detected.