Most women would have certain considerations about fashion while shopping for products especially accessories. Sunglasses are to some extent considered as an accessory by a majority of female wearers, even if they remain mainly as a device for UV protection. The needs and tastes of women towards sunglasses are usually diverse and colorful. And eyewear manufacturers should always try hard to take these consumer requirements into account. It is a common phenomenon in many industries that the variety of women’s items is much wider and larger than that of men’s. For instance, female customers have an access to plenty of sunwear styles while most men are confined to several classic models. Women’s sunglasses form a much larger market than men’s. This is nearly a universal phenomenon that can be discovered in other fields.

There are many new sunglasses coming in innovative designs for women in 2010. Recognizing this huge market, lots of brands are making efforts by creating innovative styles and releasing latest products. Lucky Brand Spectacles launches a model called Sync which uses a unisex shape and is updated with gradient coloring in the acetate plastic frames. Another model called Demo is also for women’s sunglasses. It comes in an oversized rounded cat-eye shape and four-leaf clover etchings in the plastic metal. Juicy Couture has recently released the Lolita heart-shaped sunglasses. No one would deny that sunwear made in this shape is exclusively for ladies. Heart-shaped ladies sunglasses from Juicy Couture are available in light gold, pink and white. And Juicy Couture provides hot pink and red frames exclusively for fashionable women.

Women’s sunglasses in a latest style are also available from Jee Vice. Sweet and Egoist Flower Power are the latest styles from this brand. The first style uses a vintage shape reminiscent of California 1960s style. The Egoist model is made out of a new Flower Power imprinted design taking a gorgeous large frame with an elegantly smooth finish and full coverage. Ladies sunglasses made with the latest fashion elements are also available from other brands.

• Previous Entry: The difference between wide glasses and large glasses
• Next Entry: Sports glasses in special spectacle frames and sports safety